L’Oréal eAcademie: Developing the beauty industry’s largest B2B portal
eAcademie is a digital platform for the beauty industry. It links business processes for 1,000 internal employees and over 400,000 external users. Here’s how it is used:
- The training service uses the platform to plan and conduct seminars.
- Salespeople maintain customer bases in it and collect analytics.
- Hairdressers find training seminars, register for them, and pay for them online.
- The owners and administrators of beauty salons manage a single company profile and participate in the loyalty program.
The Evrone team got involved in the project in mid-2018, and we transferred it to a new infrastructure, covered it with tests, and continued to develop using Agile methodologies. The new frontend was created on Next.js, while the backend remained on user-friendly Ruby on Rails. PostgreSQL + Redis was used for the database, and Sidekiq was used for asynchronous tasks.