DSP (Demand-Side Platform) Market by Manufacturers, Regions(Europe, Asia Pacific, North America and South America), Type and Application, Forecast to 2030 (Recession Impact Analysis)
ID : MRU_
92101 | Date :
Jan, 2023 | Pages :
184 | Region : Global |
Publisher : MRU
The Global DSP (Demand-Side Platform) Market had reached xxx million USD with a CAGR xx from 2018-2022. Later on, it will go to xxx million USD in 2023 with a CAGR xx % from 2023 - 2030.
DSP (Demand-Side Platform) is a system that allows buyers of digital advertising inventory to manage multiple ad exchange and data exchange accounts through one interface. Real-time bidding for displaying online advertising takes place within the ad exchanges, and by utilizing a DSP, marketers can manage their bids for the banners and the pricing for the data that they are layering on to target their audiences.
Traditional Internet advertising space purchase has become increasingly unable to meet the huge advertising demand, and the cost waste caused by undifferentiated advertising display has become increasingly evident. The dynamic, complex, integrated characteristics of advertisers demand and fierce cross-industry competition make it the key to improve the competitive advantage of enterprises to quickly target audiences and accurately deliver advertisements to target audiences. Both manufacturing and service industries need to precisely define target markets and audiences and actively use real-time bidding technology to precisely deliver advertising. Demand side platform (DSP), an advertising platform based on RTB mode of real-time bidding, has become the core support of Internet advertising after search engine advertising
In the global DSP (Demand-Side Platform) Market, This report focuses particularly in North America, South America, Europe and Asia-Pacific, and Middle East and Africa. This report classifies the Market on the basis of application, type, regions, and manufactures.
This report focuses on DSP (Demand-Side Platform) volume and value at the global level, regional level and company level. From a global perspective, this report represents overall DSP (Demand-Side Platform) market size by analysing historical data and future prospect.
In Market segmentation by manufacturers, the report covers the following companies-
Criteo
Double Click
Facebook Ads Manager
Adobe
Trade Desk
Amazon (AAP)
Appnexus
Dataxu
Mediamath
SocioMatic
Sizmek
Tubemogul
Oath Inc
AdForm
Amobee
Centro Inc
In Market segmentation by geographical regions, the report has analysed the following regions-
North America (USA, Canada and Mexico)
Europe (Germany, France, UK, Russia and Italy)
Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
South America (Brazil, Argentina, Columbia etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
In Market segmentation by types :
RTB
PPB
In Market segmentation by applications :
Automotive
Financial
Telecom
Others
The research provides answers to the following key questions:
• What is the estimated growth rate and Market share and size of the DSP (Demand-Side Platform) Market for the forecast period 2023 - 2030?
• What are the driving forces in the DSP (Demand-Side Platform) Market for the forecast period 2023 - 2030?
• Who are the prominent Market players and how have they gained a competitive edge over other competitors?
• What are the Market trends influencing the progress of the DSP (Demand-Side Platform) industry worldwide?
• What are the major challenges and threats restricting the progress of the industry?
• What opportunities does the Market hold for the prominent Market players? Any special requirements about this report, please let us know and we can provide custom report.
Note – In order to provide more accurate market forecast, all our reports will be updated before delivery by considering the impact of COVID-19.
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